In addition to receiving corporate contributions for our work, ArtsConnection creates partnerships with corporations to underwrite specific arts programs in the schools and at our Center. These partnerships complement our other arts programs and give corporate sponsors invaluable opportunities to be recognized for supporting the artistic and educational lives of the City's children. Through our contacts in the varied arts industries of New York City, we have also developed school-to-work programs that allow students to explore and define their post-secondary goals. Examples of our past and current corporate partnerships are:

Broadway Junior
The Business of the Arts
The New York City Marathon Banner Project
Roots of American Design
The Student Art Program

BROADWAY JUNIOR
Begun with the support of Freddie and Myrna Gershon, from The Mackintosh Foundation, Four Friends Foundation and Music Theatre International (MTI), Broadway Junior is a collaboration between ArtsConnection and MTI which gives elementary school students the opportunity to participate in a fully-staged production of a classic Broadway musical edited for younger audiences. A school-year long program, Broadway Junior involves participating students and teachers in all aspects of mounting and performing the musical and provides a wonderful culminating event in the academic year for the entire student body, faculty and parents.

Working with Music Theatre International's production packages for the musicals, ArtsConnection teaching artists -- who have extensive production experience -- work as a team to facilitate the project by: helping identify and direct the student actors; helping teachers work with their students on production design; and finding appropriate avenues for parents and administrators to contribute their own time and talents.

Broadway Junior provides a context for student discussion on a variety of topics. The program also helps students to develop their verbal, writing, analytical, cooperative and applied learning skills. PS 158 on the Upper East Side of Manhattan was selected for the pilot project in 1999. The musical Annie was chosen to tie into the school-wide study of New York City over the last century as part of the school's centennial. Productions to date include Annie, Guys and Dolls and The Music Man.

go back to top

THE BUSINESS OF THE ARTS
The Business of the Arts is a school-to-work program for high school juniors that was developed by ArtsConnection in collaboration with the High School of Fashion Industries. Through this semester-long course, students learn about a wide variety of arts professions from New York City-based guest speakers. Past guest professionals have come from the fields of film, architecture, television and theater production, new media, cartooning, fashion design, children's book illustration, online/virtual art galleries, and graphic design.

Students work in teams to complete short-term, intensive projects assigned and critiqued by the visiting professionals. These projects help students to learn to work collaboratively; work under tight deadlines; take a project from start to finish; and defend their ideas to a larger audience. In many cases, students visit the professionals' studio or office to gain a sense of the pace of work and work environment. Internship opportunities sometimes develop from these studio/office visits.

As part of the course, students also learn techniques for job searching, networking, interviewing, and writing resumes. Through the Business of the Arts, students gain a strong sense of the skills required for and their own talents in a variety of arts industries. This knowledge benefits students in whatever career path they may ultimately choose.

go back to top












THE NEW YORK CITY MARATHON BANNER PROJECT
Now in its fourth year, this collaboration among ArtsConnection, J.P. Morgan Chase & Co. (formerly Chase Manhattan Bank), and the New York Road Runners Club celebrates and decorates the annual New York City Marathon, one of the City's most visible and exciting fall events. Students in ten elementary schools -- representing all five boroughs -- work with a resident ArtsConnection teaching artist in a series of classroom workshops to create large banners that are displayed along the Marathon route on the day of the race.

The banners focus on different aspects of the Marathon including movement, the varied neighborhoods the runners pass through and the many countries and cultures from which they originate. Representatives from the Road Runners Club also go into the classroom to talk to the children about the history of marathons, how runners train for a marathon, and the importance of spectators to the runners.

This project provides children with the opportunity to cooperate with their classmates on a collaborative public artwork for the enjoyment of runners and spectators alike and to meet children from other schools and share their banners at a pre-Marathon press conference.

go back to top

ROOTS OF AMERICAN DESIGN
Since 1989, ArtsConnection and Manhattan's High School of Fashion Industries have collaborated on Roots of American Design, an interdisciplinary program which integrates the ninth-grade Art and Global Studies curricula. Co-taught by an ArtsConnection visual artist and Art and Global Studies teachers at the school, Roots of American Design leads students on an in-depth exploration of the rich interconnections between culture, history and the visual arts. Initiated with support from the Liz Claiborne Foundation, this semester-long program includes studio art workshops and museum visits and
culminates in an exhibition of the students' work.

In past years, students have explored African, Latin American, Asian and Islamic cultures as expressed through design elements found in murals, jewelry, textiles, body decoration, calligraphy, ceramics, clothing, sculpture, architecture, metalwork and decorative arts. During the fall 2000 semester, sixty-nine students worked individually and collaboratively to research the art and history of civilizations that existed between 2500 B.C. and 470 A.D. -- constructing timelines illustrating the aesthetics and values of eleven different cultures.

Roots of American Design helps students to develop their artistic, analytical, observation, and research skills, while group design projects improve their ability to work collaboratively. Through oral and written presentations and a final, formal assessment of their work, students learn to describe and defend design decisions and to give and take criticism.   Finally, Roots of American Design helps students to recognize the art and design they see everyday as expressions of their own time and culture. In 2001-02, Roots of American Design was replicated at the High School of Art and Design.

go back to top

THE STUDENT ART PROGRAM
The Student Art Program is currently sponsored by Dresdner Kleinwort Wasserstein, PricewaterhouseCoopers, Pruzan & Co, LLC and Eton Park Capital Management. The program supports and recognizes the talents of gifted visual artists throughout New York City grades 6 through 12. By creating juried exhibitions of student artwork in different corporate venues, offering the students awards and recognizing the efforts of their art teachers, the Student Art Program furthers ArtsConnection's mission to encourage art in New York City's Public Schools. Each exhibition is based on a specific theme. Visual arts teachers in participating intermediate schools and high schools introduce the theme into lesson plans and encourage students to think about the theme in relation to their daily lives.

ArtsConnection's Student Art Program selects works for the exhibitions based on their artistic quality and relevance to the theme. The corporate sponsors can then elect to be included in the final selection process. An opening reception is held for participating students, their families and teachers. Exhibitions generally last one full year, after which, the professionally-framed artwork is returned to the students for personal and portfolio use along with a certificate of recognition. Corporate sponsors further acknowledge the students' talent and encourage their studies through:

  • gift certificates for art supplies
  • savings bonds
  • scholarships for pre-college courses at accredited art schools such as the Parsons School of Design/Parsons Academy and The Fashion Institute of Technology

For further information about the Student Art Program, please email Jenny Laden, Student Art Program Coordinator or call (212) 302-7433, x472.

For more information about Corporate Partnerships with ArtsConnection, please contact Barbara Perlov, Deputy Director for Development

go back to top